I ought to point out at this point in proceedings that men should expect to pay a bit more for their clothes – but own less and buy things less often.

Try if you can, if you have started having a conversation about clothes with a man, to make him understand that multi-packs of 3 white t-shirts from SportsDirect are a false economy – also potentially unethical (if he might respond to that).

So, yes, I will be suggesting some slightly more expensive stuff than usual precisely because I know how much a lot of men don’t like shopping and don’t want to do it often Buy cheap, buy twice!

Further game plan notes: if you do manage to get a man to buy and wear something new that you like on him, go totally overboard. “You look TERRIFIC,” you should say. “That looks AMAZING on you.” They really need to hear that kind of thing. They’re 80% doing it to please you anyway.

Anyway here we go – please bear in mind these are all recommendations for summer (or should I say “summer”) – Autumn/Winter will come later, which is why no knitwear suggestions.


T-shirts and polo shirts are for men just as much of a cornerstone of their wardrobes as ours.

It really is important to get a good quality t-shirt, which will retain its shape, not go see-through or highlight any moobs small physical imperfections.

The same rules apply to men’s capsule clothing as women – stick to navy, grey and white and then everything will go with everything else. They can be worn on their own or under an open checked shirt or a sweater.

Sunspel and J Crew are my current favourites for T-shirts for men.

This from Sunspel is nice, but have a poke around and see if there’s anything else you like. Dodge anything claret coloured or, like moss green. NOT CAPSULE. I can’t vouch for the polo shirts, but Sunspel is an excellent brand, you can buy with confidence. Screen Shot 2017-08-07 at 21.36.54

Giles has multiples of these “broken-in” t shirts from J Crew in different, plain colours.

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And look, how can this polo shirt not be really, really great?

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Every man needs a checked shirt. If yours doesn’t have one, get one. I know – they have become something of a hipster cliche in recent years, but everyone is still wearing them, so why deny yourself the ease and convenience of a checked shirt just because you’re scared of hipsters?

As we slip into AW17, I think this colour way from Hilfiger is nice

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This is beautiful from Folk, ignore the ridiculous way it has been styled here, no-one expects a man to wear his shirt like this.

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This is good from AllSaints

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Work Shirts

Giles has his shirts made by a tailor in London called The Cad and the Dandy. This is because Giles, like most men, is a non-standard size. His particular quirk is that he has an absurdly huge neck measurement and giant shoulders but a small waist and not the arm length to go with it.

A bespoke shirt works out at £120 each – I think they get cheaper the more you buy – and if I was a man and needed work shirts, I would get five made, (writing the cost off against tax if I was self-employed), and just be done with it and never think about it again until the armpits got holes in them from toxic sweat/deodorant reaction.

Please, if anyone else has great recommendations for good quality work shirts for men, leave a comment! For very tall men, if you missed it in the comments. Charles Tyrwhitt is a good non-bespoke option.

I must point out there that no man should ever wear a white shirt during the day. White shirts in the day are for waiters and school boys. During the day, men ought to wear pale blue or pale pink shirts, nothing else will do.

There was a comment about white shirts not showing sweat stains during stressful work days/presentations. I am very sympathetic to this, no-one wants pit stains at the best of times. I guess I don’t have an argument against that, but perhaps on non-very stressful days he might wear another colour?

Non-check casual shirts.

This kind of shirt is very useful in a smart-casual situation, from J Crew – home of smart-casual. In fact, I think they might have invented the term. It can be worn on its own or over one of his new white Sunspel T-shirts. Later in the year, it can slip under a sweater.

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A reasonably new and clean sweatshirt will take you pretty much anywhere. An absolute  essential for the modern man.

I like this one from Scotch & Soda

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and of course this one from Ralph Lauren is a classic

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Try to ignore the absurdly beefy shape of this fellow wearing it


Tomorrow! Jackets