A while ago I predicted that neon was over as the modern go-to colour in favour of more nauseating colour combinations as ox blood and navy. BUT then along comes Gussy and Lou with their LOUD neon cashmere colourways and makes me change my mind.
Gussy and Lou are a small, London-based cashmere brand and their customer service is excellent. Order today and get it by Christmas!
Here are a few of my favourites from their site, which also does very good children’s clothes. If my children didn’t destroy absolutely all of their clothes merely by looking at them, I might even treat them to something.
This is the scarf that I have got and it is really beautiful. Such fabulous quality cashmere and not too long or bulky. Someone told me on Instagram that I don’t look nice in grey so I got a grey one on purpose to piss her off. The orange is fabulous IRL, really vibrant.

£165
Listen, cashmere is never cheap – but I don’t think these prices are extortionate compared with other cashmere brands, which tend to whack another £80 on top of what you would consider an okay price.

£150

£150
I would wear these silver shorts if I thought I wouldn’t be arrested – helpfully they don’t even come in my size as they are for kids.

£85
Yeah right like I would ever let Kitty within 3 miles of this sweater.
The scarf looks so snuggly, just right to fend off this horrible festive cold I woke up with!
I had the most horrendous sore throat last night
It’s hideous. Thinking of numbing the pain with gin until new yr.
Someone told you you don’t look nice in grey? Really? Wtf is wrong with people! A very Merry Christmas to you and yours. Elaine xx
There is no way you don’t look great in grey – it must set your hair off a treat. Do you need me to FIGHT someone?! I like this scarf especially because I, on the other hand, benefit from some colour near my face so Bill Murray doesn’t try and neutralise me with his proton pack.
I think you really suit light grey actually! Glad you have a hyg appointment, it won’t be as bad as you imagine I promise- I saw a patient today who hadn’t been in since 2013, he was so sure that his teeth were going to be the most revolting and worst things I’d ever seen but they were fine! Trust me, we see all sorts- but if you brush your teeth twice a day then they’re not gonna be that terrible, honestly 😷
Thank you Sarah. I have changed the head of my electric toothbrush and am flossing like a lunatic xx
I love cashmere but generous boobage means that the wool wears out over the boobs well before anywhere else……….I don’t think leather patches would help!?
omg Sharon… leather patches on the boobs. this is amazing
That scarf is lovely and you look beautiful in it. Merry Christmas, Esther, and thank you for keeping us all entertained and fashionable this year!
Totes gorgeous. I love the scarf. Although sadly waaaay beyond my budget. More affordably, White Stuff had a £90 grey cashmere crew neck with neon pink hemline and sleeve details. Can’t compare quality but looked pretty lush.