This is all thanks to Cindy Vincent, by the way. If I am the beating heart of The Spike, Cindy is my good typing hand (my left is unusually strong on a keyboard, according to my typing teacher in 1999). And when Cindy comments or emails, I pay attention. I once took a good 4 or 5 months to send her some make-up I promised her and she didn’t make a thing of it. Only very seriously secure and solid people don’t make a thing of stuff like that.
Anyway she said “SOLID SHAMPOOS HUH? PLASTIC-FREE BATHROOMS?” and I scrabbled up from my reclining position in the Aeron chair I stole from my husband, with my feet on my desk, Googling “CBD oil” and went “Jesus, fuck, Cindy YES!”
I promised her that with the almighty might of The Spike I would inundate her with solid shampoos to test, but my pathetic request on a PR service for solid shampoos turned up exactly a zero response. So I hustled down to Get The Gloss and agreed to write for them gratis in order to score, (among other things, c’mon), a single bar of solid shampoo from Lush, which had to be sent to my home address.
Cindy was circumspect in our conversations about Lush. But I must overrule her in a sort of corporate dick-move I am lucky not to have to deal with in my general working life. Because LUSH IS GREAT.
I have written Lush off recently as just some bath bomb clip joint for teens, but in fact they are doing good, strong work. You are all going to whine now “But Lush stiiiiiiinks I hate Lush it stiiiiiinks,” yes okay when you walk past it the combined miasma of the vanilla pods and the banana extract and the coconut fandango might gather together in an unholy, funky cloud and cause you to hurry past as if it were a fishmonger run by a gang of stoned teenagers, but individually the products smell fine. They smell great!
Solid shampoo!! Get it! Do it! If we all use a solid shampoo we can genuinely do our gracious bit to halt the plastic tide, and I do know how much that means to all of you.
I bloody love my solid shampoo. Despite being a credulous twit, an ad man’s dream girl who believes that a mascara will curl her eyelashes or a cream with halt the dark circles under her eyes, I could never have given a flying shit about shampoo. Maybe it’s because I have great hair. I’m sorry but there it is. We all have a skill. You may be a wonderful parent, or fantastic at maths or a gifted poet. I’m just really good at growing a lot of fabulous hair.
I vaguely notice when a shampoo is nice of course, when your hair feels really clean afterwards, but that’s pretty much it. Right now I am most concerned about my scalp, which I faintly worry is a kind of worrying hinterland of ancient … stuff. Which is why I am so keen on the goop Himalayan salt scrub thingy, which is a scalp scrub but also a very luxurious shampoo.
But that comes in a tub. A very nice tub! The Lush shampoo however, comes naked, unadorned. To remind you powerfully what a load of utter crap shampoo is. It’s just soap. And why not make it from natural stuff and mould it into a cylinder and cut little cakes of it off and pack it in compostable packing noodles and a recycled brown box and send it off to customers?
I find it energising and restorative to rub that cake against my scalp in the mornings that I wash my hair (every second day). It lathers up lovely and leaves my hair clean and exactly as satisfactory as every other ecologically ruinous shampoo I have ever used.
Obviously I had to get the Copperhead – and it is rather pricey at £7.50 or something for a 55g cake of it. But I have been using it for a while now and it shows no sign of abating. I also have for it a natty little round tin! So I can sling it in a wash-bag or frankly in my pocket if I am going away and am unsure if there will be shampoo there (this happens surprisingly frequently). My boy, Sam, has also been diagnosed with eczema and must have soap-free baths – when he is allowed to have them, baths being the ultimate bringer-on of eczema, it turns out – and I feel that washing his little, round, complaining Charlie Brown head with a totally natural shampoo must be a good thing.
I will 100% be buying solid shampoo and a little tin for everyone I can think who might be even faintly receptive to it this Christmas. Not least because there is a Lush store in Brent Cross. No.1 on my list is Cindy Vincent. I may even manage to get it there by Christmas Day.